Mediacentral company profile5/19/2023 Under the working title "MCflyer", a web application was implemented in cooperation between MEDIA Central, Fichtner IT Consulting GmbH and Onlineprinters GmbH at The high-performance and intuitively operated tool for prospectus planning and distribution is based on the Angular Framework. For smaller customers in particular ("the pizzeria around the corner"), MEDIA Central wanted to expand its range of services for brochure distribution and commissioned Fichtner IT Consulting GmbH for this. In 23 countries, more than 13 billion brochures are managed each year for companies from a wide range of industries. In the field of unaddressed household advertising, MEDIA Central is the market leader in Germany and Europe. MEDIA Central is an independent media agency that aims to ensure that advertising messages reach their target group efficiently via all relevant media. Cyber Security & Protection of Personal Data.The company anticipates announcing the new brand names of both platforms in 2Q 2021. ![]() To that end, MediaCentral said it is focused on identifying leading journalists, podcasters, video producers and bloggers to produce content across the company’s publications, web sites, web-enabled mobile sites, newsletters and social media feeds in addition to its existing award-winning editorial team.Īs well, MediaCentral said it intends to rebrand both its cannabis digital magazine CannCentral and its adult entertainment platform Toronto Adults, which will include introducing enhanced user experience features such as ecommerce and streaming video. The company added that another key element of its strategic plan is to embrace and enable omnichannel content creators on both existing publications and new platforms like CreatorNews and CreatorStack. MediaCentral noted that the new digital platforms will focus on established areas of interest among alternative publication readers including: Politics, Arts, Culture, Film, Comedy, Music, Books, Urban Living & Real Estate, Food & Drink, Events, Lifestyle and Adult Entertainment. MediaCentral also said it anticipates releasing two new digital products this Spring to diversify the company’s revenue beyond traditional advertising.įirst, CreatorNews will function as a global aggregator of top alternative news and content, which will be focused on arts, culture and lifestyle content and supported by supply side programmatic advertising.Īnd, it will also launch CreatorStack, which will be a platform to curate paid newsletters published by independent journalists and bloggers under a shared revenue business model. “This plan reduces the risk of being reliant on traditional print and digital advertising and is key to the success of a modern media company.” ![]() He added: “Our strategy is to leverage this intersection to allow MediaCentral the flexibility to quickly embrace new digital revenue streams and methods to scale our audience.” ![]() READ: Media Central announces LOI to acquire media and marketing company Lazarus Bleau “We believe that the future of our business is the intersection of content and technology,” Media Central Chairman Manos Pavlakis said in a statement. MediaCentral said it will build its foundational future on its alternative news platform NOW Magazine and the Georgia Straight, while the company’s new unified technology infrastructure is expected to significantly enhance the user experience across all of its wholly-owned digital platforms. Media Central Corporation Inc ( CSE:FLYY) (FRA:3AT) announced that it will launch a “wave of new digital initiatives” as part of its 2021 strategic growth plan, which includes investments in its technology infrastructure as well as the company’s digital platforms and products in order to achieve near-term profitability, debt reduction, and double-digit revenue growth.
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